Rob is Chief AI Officer at SimplyAI and led a £1.1m UKRI Innovate UK AI programme (2024–2025), enabling the company’s strategic pivot into Voice and Agentic AI, and has previously held senior data leadership roles at KPMG and Anglo American.

At SimplyAI, Rob architected the company’s proprietary AI orchestration layer, combining advanced Speech-to-Speech (S2S), production-grade RAG, and scalable agentic AI systems. His current focus is on leveraging structured telecom data to accelerate automated agent creation across reseller networks, transforming PBX and SIP environments into programmable AI deployment layers.